Feature writing

4 works

Feature writing

Are we actually nurturing our skin, or just buying nicely packaged bottles of nothing?

Somewhere between the ten-step routines, the glass bottles, and the promise of poreless perfection, skincare stopped being just about skin. It became a shopping habit dressed up as self-care.

25 October 2026

Feature writing

The great switch: cmo and cso enter the role reversal play

And on a fine spring day, they decided to take on each other’s work… and did they live happily ever after?

25 October 2026

Feature writing

She is somebody

Disclaimer: This does not apply to all but to most women and could be triggering for those practising patriarchal norms.

25 October 2026

Feature writing

Copywriting and the madness of multiverse

Warning: read at your own risk! Advice: watch the movie once more before you read this!

25 October 2026